Jun 17, 2026  
OHIO University Undergraduate Catalog 2007-08 
    
OHIO University Undergraduate Catalog 2007-08 [Archived Catalog]

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JOUR 423 - International and Cross-Cultural Advertising


International and cross-cultural advertising concepts, strategies, and executions. Sociocultural, political-legal, economic, and technological issues surrounding advertising practice in today’s global and multicultural environment.
Prerequisites: JOUR 250 & 20 HRS JOUR & SR

Credit Hours: 4General Education Code: T3
Repeat/Retake Information: May be retaken two times excluding withdrawals, but only last course taken counts.



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